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To make an online store successful, you have to get people to keep coming back to it. Most ecommerce businesses are going to work on the principle of having return customers. Some customers might make a one-time purchase, but you also really want to create loyal customers who come back multiple times. There are plenty of things you can do to make this happen, including some essentials that pretty much all online stores should have. If you want to stop people from leaving and never coming back or encourage more visitors to return after their first purchase, take a look at these must-haves.<\/p>\n\n\n\n